Microsoft's genius marketing ploy

Bill Gates, a name synonymous with technological revolution and philanthropic endeavors, stands as a towering figure in modern history. Co-founder of Microsoft, he played a pivotal role in bringing personal computing to the masses, forever changing how we interact with technology.

Beyond his business acumen, Gates has redirected his focus to global issues, leveraging his wealth and influence through the Bill & Melinda Gates Foundation to combat poverty, disease, and inequity worldwide. His journey from a young computer enthusiast to one of the world's most influential individuals embodies the transformative power of innovation and the responsibility that comes with great success.

In 1994, Bill Gates wanted to show people how much information could fit on a CD-ROM. Instead of using the then unfamiliar measurement of 700 megabytes, he published a picture of himself suspended in the treetops above giant stacks of paper hundreds of feet tall—the amount of pages a CD can hold. Bill's photograph put an unfamiliar number into perspective to help people grasp it.